What PLM Ownership Really Means

When everything is shared without clearly embedded accountabilities and responsibilities in the ways of working, the risk is that nothing is truly owned. In the context of PLM—a critical enabler of product lifecycle value realizationâ€...

The Cognitive Data Thread

Most organizations excel at gathering data—but few can turn it into smarter, faster decisions. Simply connecting systems—what we call digital continuity—no longer drives innovation. As products grow more complex and change comes fa...

PLM Transformation Challenges: Technical vs Cultural Factors

When PLM initiatives stall or fail, the common assumption is that the system itself is to blame—poor UI, lack of integration, bad data. But experience shows that cultural and behavioral factors are often the real reasons transformation...

Digital Dexterity: People Are the Muscle of Digital Transformation

Digital transformation is often misread as a technology race—a quest to adopt the latest systems, automate workflows, or move everything to a cloud architecture. But real transformation does not start with technology. It starts with pe...

From Transformation Hangover to Detox: Is There a Good Time to Pause?

In business, we are now seeing a parallel need: the digital transformation detox. After years of accelerated change—ERP upgrades, PLM integrations, AI pilots, IoT expansions—many organizations are feeling the weight of accumulated...

Cracking the Circularity Code: Why Digital Product Passports Matter

No doubt that the shift toward circularity is (and will even become more prominent in) reshaping product innovation, compliance, and lifecycle management...